M1720 for Marinas & Boat Docks outdoor
Modern marina management — slip reservations, fuel pricing, and boater communication online
The Challenge
Marinas manage complex physical assets (slips, fuel docks, dry storage, boat ramps) with a customer base that expects modern digital convenience. Most marina websites are informational brochures that don't offer online reservations, current fuel pricing, or real-time availability. Transient boaters looking for overnight slips search online while underway and need immediate booking confirmation — a phone call to a busy fuel dock during summer weekends often goes unanswered. Marina operations include multiple revenue streams (slip rental, fuel sales, dry storage, launch fees, ship store, service work) that are managed through separate systems or manually. Communication with slip holders about weather alerts, rate changes, events, and maintenance schedules requires mass communication tools that most marinas don't have. Seasonal slip waitlists and annual contract renewals add administrative complexity.
How M1720 Helps
M1720 creates a modern marina website with real-time slip availability, online reservations, and current fuel pricing. Transient boaters can book slips, view amenities, and get navigation directions through a mobile-optimized interface. The communication system sends mass updates to slip holders — weather alerts, events, rate changes, and maintenance notices — via email and text. Fuel pricing is updated easily from a phone interface and displayed prominently on the site. The booking system handles daily transient reservations, seasonal contracts, dry storage assignments, and boat ramp passes. Review management builds the marina's online reputation, which is increasingly important as boaters use Google and social media to select marinas during cruising. AI Marketing generates boating content and local fishing reports that position the marina as a resource for the boating community.
Key Features
Online Slip Booking
Real-time transient slip availability with instant online reservations
Fuel Price Display
Current fuel pricing updated from your phone — displayed prominently on your site
Boater Communication
Mass email and text updates to slip holders — weather, events, maintenance notices
Multi-Revenue Management
Slips, fuel, dry storage, launches, and services in one dashboard
Seasonal Contracts
Annual slip contract management with renewal reminders and waitlist handling
Frequently Asked Questions
Can boaters book transient slips while underway?
Yes. M1720's mobile-optimized booking system lets boaters see real-time slip availability, select a slip, and book with payment from their phone while underway. Confirmation is instant, and the marina receives notification of the incoming vessel with ETA and vessel specifications.
How do we update fuel prices?
Fuel prices are updated through the M1720 app on your phone — one tap to adjust gas and diesel pricing. Updated prices are immediately reflected on your website, Google Business Profile, and any third-party boating apps that pull your data.
Can slip holders receive weather alerts?
Yes. M1720's communication system sends targeted alerts by slip area — important when weather affects certain dock orientations differently. Alerts can include suggested preparations, marina closures, and emergency contact information. Delivery is by email, text, or both based on each boater's preference.
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